JOIN THE REVOLUTIONARIES
To mark 50 million customers, Revolut united artists, creators, and industry leaders for an unforgettable two-day celebration at London’s Outernet. The moment was brought to life through a full 360 campaign, culminating in an unforgettable headline performance by the biggest brat we know: Charli XCX. The result was an award-winning campaign.
Whilst working on the pitch, one thing was clear from the get go: The customer experience had to be at the forefront. This celebration was all about the customers, and there's 50 million of them after all. So we gave fans exactly what they wanted. Alongside headliner Charli XCX, the two-day event featured appearances from Steven Bartlett and guests spanning fashion, sport, gaming, travel, and entertainment. Much of it was live-streamed and shared with Revolut’s 50 million-strong global audience.
OVER 400 ASSETS DELIVERED
The campaign was shortlisted in a whopping 8 categories and took home prizes for Best Debut Event, Integrated Marketing Campaign, and Outstanding Creative Idea at Campaign UK Experience Awards 2025 🏆🏆🏆
